Pajama Pundits

Wednesday, July 13, 2005

More... Signs, Signs, Everywhere There's Signs

How incredibly annoying to read that. Let's keep East Texas clean and promote it as the land of the illiterate while we're at it.

It's not like they didn't have a better hook to use. There's R.I.D. - Report Illegal Dumping. Surely a good copywriter could do something with that.

Then there's the phone number. If you're going to denigrate your target audience you might as well make them laugh. And you wouldn't even have to hire a good copywriter. A contest on that one would have talented (and not so talented) amateurs submitting hundreds of better slogans than "Keep East Texas Purddy!"